ARMC Nationally Recognized for Excellence in Medical Marketing
Honored for advertising excellence in the 2009 Aster Awards Amery Regional Medical Center received GOLD and SILVER recognition in this year’s competition. ARMC was named national winner for the following projects:
- GOLD award was issued for publication "Total Hip Replacement"
- SILVER award was issued for internal newsletter "ARMchair"
The Aster Awards, one of the largest competitions of its kind, is hosted by Marketing Healthcare Today and Creative Images, Inc. This elite national program recognizes outstanding healthcare professionals for excellence in their advertising/marketing efforts.
The 2009 Aster Awards consisted of approximately 3,000 entries from across America. Participant’s entries competed against similar-sized organizations in their category. Entries must score at least in the top 85% to receive an award. Judging criteria includes creativity, layout and design, functionality, message effectiveness, production quality and overall appeal.
“Amery Regional Medical Center is among the top in the nation for healthcare advertising expertise… specifically scoring in the top 5 percent. It was an honor to have ARMC participate in the 2009 Aster Awards,” said Melinda R. Lucas, Aster Awards Program Coordinator. “They exceeded the judges’ expectations.”
Entries in the Aster Awards were judged by a diverse panel of healthcare marketing experts. All winners are posted on the Aster Awards’ website (www.AsterAwards.com), as well as published in Marketing Healthcare Today, a national healthcare marketing magazine.
Winners were also announced in the Twenty-Sixth Annual Healthcare Advertising Awards sponsored by Healthcare Marketing Report. Over 3,600 entries were received in this year’s competition, making the awards the largest healthcare advertising awards competition.
A national panel of judges were engaged in reviewing all entries based on creativity, quality, message effectiveness, consumer appeal, graphic design and overall impact. The judges recognized Amery Regional Medical Center with a MERIT award for the "Health Happenings Newsletter."
The Healthcare Advertising Awards is the oldest, largest and most widely respected healthcare advertising awards competition. The awards are sponsored by Healthcare Marketing Report, the leading publication covering all aspects of healthcare marketing, advertising and strategic business development.
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Copyright 2002-2009 AMERY REGIONAL MEDICAL CENTER 265 Griffin Street East, Amery, Wisconsin 54001 • 1-800-424-KARE (5273) • (715) 268-8000
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